Podcast
Our latest episodes

Outdoor Isn’t Old School with Tom Horton
Tom Horton explores why offline media still matters, how tactile campaigns spark impact, and how to measure and amplify physical activations in a digital world.

Turning Strategy & Storytelling into Scale with Michaela Egbers
Michaela breaks down how strong storytelling and purpose drive credibility, retention, community and growth for startups and scale-ups.

Marketing Trust in a High-Stakes Category with Catherine Emerson
Cat shares real lessons in building trust-centred marketing in fintech, from early startup chaos to growth in a tightly regulated space.

How To Build An Aspirational Brand In An Unexpected Category with Fiona Cortis
Fiona explains building global appeal for a functional product, blending brand and performance, creativity with data, and resilient marketing.

How To Market When You’re Broke And Busy with Stu Lees
Stu offers practical, low-budget marketing frameworks and weekly plans for small businesses and solo founders to get real results.

How To Think Like A Journalist And Build Like A Founder with Simon Pound
Simon shares how journalistic thinking sharpens brand strategy and creativity meets commercial reality for enduring brands.

The Human Advantage: Kindness, Storytelling & the Future of Marketing
Cassie Roma dives into human-first storytelling, kindness as a competitive edge, and building brands that matter beyond trends.

Human to Human Marketing with Julian Thompson
Julian cuts fluff and focuses on sales-driven, human-centred content strategy and what actually moves the needle in social.

How A Lonely Marketer Built a Movement with Chanel Clark
Chanel shares the origin of TMC, lessons from growing a 14K+ community, and the vision behind the podcast.
